B2B events account for $512 billion in annual spend, per research from Frost & Sullivan, but there are lots of distributors fighting for a piece of that pie. To line your pockets with the most event profits possible, it’s paramount that your sales presentations are better than your competitors’.

Thankfully, it’s easier to do than you think: Just implement these five strategies at your next sales meeting and snag more of that cash for yourself, all while helping your clients stand out at their big event.

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