Strategy June 02, 2021
Summer Event Essentials: 8 Wearables That Will Win You Orders
Summer is upon us and seasonal events are in full swing! Get more orders by helping your clients dress for success outside. These branded goods are the perfect products to present to businesses preparing for summer events. We're revealing all the info you need to make the sale and ensure successful summertime promotions for clients in every industry.
#1 - Socks
Not only are socks excellent for events with outdoor activities where people will be on their feet, they make great take-homes for virtually all types of promotions. After all, who couldn't use a free pair of extra socks? For large-scale summer events that will be attended by many different people, be sure to source from a supplier with a wide range of sock styles. For example, No Sweat Specialties carries options like low-cut socks, domestic-knit crew socks or import moisture-wicking crew socks, depending on your client’s needs. Don’t think you need to be a sock style expert either: No Sweat’s customer service team will be happy to help walk you through your decision.
#2 – Shoes
You've heard of branded socks, but did you know you could sell branded shoes too? You can, and absolutely should for summer events like charity runs and community fundraisers. Promotional shoes turn end-users' feet into walking billboards for your client's brand, and they spread awareness for specific initiatives like nonprofit partnerships. Not only that, recipients will recognize shoes as high-end items, which results in a positive brand association. Remember: Shoes don't come cheap in retail! This is an easy way to help your clients stand out from their competition by providing end-users with wearables they'll really appreciate and continue to wear long after summer is over.