Strategy October 17, 2016
Are You Leaving Money On The Table?
Here’s a checklist.
Does your client list include any of the following 12 markets?
- Food and Beverage
- Health and Beauty Aids
- Retail
- Medical
- Household Chemicals
- Schools
- Pharmaceuticals
- Transportation and Distribution
- Automotive
- Banking
- Campaigns
- Real Estate
If it does and you are NOT SELLING them LABELS, you’re LEAVING SALES on the TABLE.
Let Discount Labels help. Its 200,000-square-foot facility is home to over 70 printing presses and 500 of the most knowledgeable label experts in the industry.
Labels 101
The good news is you’ve already got your foot in the door of clients who are using labels. The even better news is that labels have a high profit margin and are typically repeat orders.
You can make ordering easier for your clients by offering one-stop service, meeting their promotional product requests along with their custom labeling and stamp needs. They use labels and stamps for a wide variety of applications, including:
- Product Labels
- Bumper Stickers
- Campaign Labels
- Parking Permits
- Signature Stamps
- Inventory Labels
- Mouse Pads
- Notary Stamps
- Packaging Labels & Tape
- Reflective Labels
- Printer Labels
- Address Stamps
- Promotional Labels
- Tamper-Evident Labels
- Special Event Labels
Six Questions for Easy Orders
Simply answer the six questions below and you’ll have everything you need to place a label order:
- What will the size and quantity be?
- What is the paper stock and ink color?
- What will the label be applied to?
- Will the label applied by hand or machine? This affects core size, roll quantity, rewind direction, etc.
- What will the label be exposed to? For example, water, solvents, dust, outdoor elements, etc.
- Is custom finishing or packaging required? Options to consider include shrink-wrap, drop-shipping, quantity per carton, etc.
Tip: Different surfaces require certain paper stocks or adhesives.
Tip: Weatherproof labels that can withstand heat, cold, rain and sunlight for up to 1.5 years are available.
If you need help answering any of the above questions, please call Discount Labels at (800) 995-9500.
Case Study
Tire Distributor’s Unique Needs Met with Durable Labels and Heavy-Duty Adhesive
Challenge:
A tire distributor operating in a warm climate was having difficulty with the tire labels staying on through inventory and handling process.
Solution: Durable labels with a high-tack adhesive to withstand heat and handling Discount Labels worked with material suppliers to design a unique durable label for this tire distributor. The distributor was so happy with the solution, he shared it with the corporate office. Now, he is managing distribution for all 97 (and growing) locations.