Strategy October 30, 2020
'Tis the Season: 5 End-of-Year Promotional Printing Opportunities
While it might be hard to believe, 2020 is indeed coming to a close and the holidays are right around the corner. Help your clients spread some yuletide cheer and shore up business for the new year with seasonal promotional printing services.
#1 – Seasonal Postcards
Send season's greetings to employees, loyal customers or top clients.
While we've all felt a little socially distant this year, the holiday season is the perfect time to reach out and reconnect. Holiday-themed postcards are an easy and effective way for your clients to show hardworking employees or high-spend customer accounts that they're valued and appreciated. Instead of the typical season's greetings, suggest messaging that speaks to the current year, such as "It's been a crazy year – thanks for sticking with us!"
DFS Sales Tips for Success:
• Showcase full-color graphics on the front and leave the back blank for your clients to add their own personal handwritten messages on.
• Suggest all seven standard sizes as well as custom size options so your clients can make as big or small of a statement as they wish.
• Help clients save on costs with EDDM (Every Door Direct Mail) postcards that can cover entire geographic regions affordably.
• Decorate with company team photos to put a face to your client's business and create a human connection with recipients.