Kustom Promos, a new supplier in Toronto, has enlisted Canadian promo industry veteran Alex Morin to advise the company in sales and product development. Morin will stay ahead of trends in the space on behalf of the company in order to inform product innovation, sales and sourcing.

Alex Morin, Kustom Promos

“Alex is well-regarded throughout the promotional products industry for his commitment to service and quality, and creating items that ‘wow,’” said Anthony Katzenstein, president of Kustom Promos. “We share the same values. It’s a perfect fit.”

Kustom Promos was recently founded by Katzenstein, formerly with St Regis Group (asi/84592; Canada, 84595), and specializes in eco-friendly and sustainable notebooks and custom Italian pens.

“Kustom Promos’ focus on sourcing innovative and sustainable products is right on point,” said Morin in a statement. “Their eco-friendly notebooks and quick-ship Italian pens are hitting an immediate need and [they’re] something you can feel good about ordering. I’m excited to create new concepts for clients.”

This week, ReturnMe Lost & Found (asi/82261) in Quebec also announced that Morin would be joining the team to advise in the area of business development and sales. Morin has more than two decades of experience in the promotional products industry, most recently with Debco (asi/48880), now part of Top 40 supplier HPG (asi/61966), as vice president of sales.