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Sustainability

PCNA Partners With Vitruvi

The Counselor Top 40 supplier now offers diffusers and essential oils from the retail brand.

As self-care products remain popular post-COVID, Counselor Top 40 supplier PCNA (asi/66887) is staying in step with the trend.

The New Kensington, PA-based company has partnered with Vitruvi, a retail brand that offers design-forward diffusers, essential oils and humidifiers, to offer two products to distributors in the U.S. and Canada.


The Vitruvi Glow Diffuser (1414-01) is now available from PCNA (asi/66887).

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PCNA carries the Vitruvi Glow Diffuser (1414-01) and Glow Diffuser and Essential Oils Bundle (1414-02), now part of the supplier’s ProudPath line of products. Vitruvi is known for using quality ingredients and eschewing synthetic fragrances and potential allergens.

“All Vitruvi scents are 100% natural, vegan, pure and cruelty-free, and come in UV-protected bottles to preserve their quality,” said PCNA. “They’re also free from synthetic fragrances, formaldehydes, mineral oil, phthalates, parabens and sulfates, and all formulas are compliant with European Union standards and Sephora’s ‘clean’ standard.”

The Glow Diffuser features an illuminated body for gentle illumination and an eight-hour run time.

The Vitruvi Glow Diffuser and Essential Oils Bundle (1414-02) includes two 5 ml bottles of all-natural oil.

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PCNA has added several retail products to its line this year, including Chipolo trackers, Nutribullet blenders and OXO kitchenware.

With 2023 North American promotional product revenue of $693.9 million, PCNA ranked fifth on Counselor’s most recent list of the largest suppliers in the industry.

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