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Proforma Ranks 3rd on Tampa Bay Business Journal’s Largest Franchisors List

Proforma has grown to 485 distributor locations throughout North America.

Key Takeaways

• Counselor Top 40 distributor Proforma (asi/300094) was named the third largest franchisor by the Tampa Bay Business Journal.


• With 485 locations and its Safeguard (asi/316203) acquisition adding nearly $180 million in revenue, Proforma continues to scale.

Proforma (asi/300094) has earned a place among Tampa Bay, FL’s most successful franchisors.

The Counselor Top 40 distributor has been named the third-largest franchisor by the Tampa Bay Business Journal (TBBJ).

Proforma Image

“We’re extremely proud to be recognized alongside some of Tampa Bay’s most successful franchises,” said Doug Kordel, president and chief legal officer at Proforma. “This acknowledgment motivates us to keep raising the bar for what our network can achieve together.”

Proforma has grown its footprint to 485 distributor locations throughout North America. The firm said its recent acquisition of Safeguard (asi/316203) will grow annual revenue by nearly $180 million while continuing to expand its base of distributorships, as well as the network’s presence and capabilities. Proforma operates two support center locations in North America – one in Tampa and another in Cleveland.

The TBBJ recognition is one of many Proforma has received over the last several years. More than 140 Proforma franchises have made the Inc. 5000 list of fastest-growing private companies, with many earning the honor multiple times.

“Our growth and recognition wouldn’t be possible without the commitment of our distributor owners,” said Tim Nale, chief brand officer at Proforma. “Proforma’s mission is to empower distributor success. This award is a reflection of the shared commitment that drives us forward every day.”

Based on 2024 North American promotional products revenue of $662 million, Proforma ranks fourth on Counselor’s most recent list of largest distributors in the industry. The new list is due out in July.