Product Hub February 16, 2026
Koozie Group Adds Retail Brands AquaVault & LoudCup
The Counselor Top 40 supplier will carry LoudCup’s signature combination tumbler and blowhorn and a powerful slim power bank from travel accessories brand AquaVault.
Key Takeaways
• Counselor Top 40 supplier Koozie Group (asi/40480) has added two new retail partners to its promotional products lineup: AquaVault and LoudCup.
• The supplier will offer an insulated tumbler with a built-in blowhorn from LoudCup and powerful slim power bank from travel accessories brand AquaVault.
Counselor Top 40 supplier Koozie Group (asi/40480) has added two new creative partnerships to its growing retail portfolio.
The LoudCup is a unique two-in-one piece of drinkware: a 23-ounce double-insulated tumbler that includes a built-in blowhorn connected to the sipper, perfect for cheering and noisemaking at sporting events, pep rallies or team practices.
The LoudCup (46509) from Koozie Group (asi/40480) is a two-in-one insulated tumbler and built-in blowhorn.
In addition, from travel accessories brand AquaVault, Koozie is offering an ultra-thin ChargeCard power bank. The size of a credit card, it fits into purses, wallets and passport holders. It’s the supplier’s second recent partnership with a Shark Tank-backed brand, following the addition of coolers from FOAM to its lineup in 2024.
AquaVault Charge Card (33701) from Koozie Group is an ultra-slim, credit-card-sized power bank with 2,300 mAh of power.
“Distributors and their clients are increasingly looking for retail-quality products with authentic stories behind them,” said Debbie Disparte, director of product innovation and sustainability at Koozie Group. “AquaVault and LoudCup represent fresh ideas, practical innovation and products that people genuinely want to use. We’re excited to help our new partners bring these brands to more audiences through the promotional products industry.”
Based on reported 2024 North American promotional products sales of $301 million, Koozie Group ranked sixth on Counselor’s most recent list of the largest suppliers in the industry.
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