TIM ANDREWS BLOG
Thoughts and opinions on the advertising specialty industry
575 Results:
Tips for Marketing to Women
Friday February 26, 2010
Today, more than half of all businesses are owned by women, who make or influence 85 percent of all purchasing decisions - to the tune of $7 trillion a year by some estimates. Thei...
Educating San Diego on FOX TV
Thursday February 25, 2010
There's a noticeable vibe on the show floor here at ASI San Diego, so much so that FOX 5dispatched a crew to the convention center for a segment on products catching everyone's eye...
Find Your Way to San Diego – 2 Videos
Thursday February 25, 2010
We're here in California enjoying day two of our very first show in San Diego. More than 5,000 sunshine state distributor firms belong to the ASI network. But guess what? More than...
Hats Off to ASI Show San Diego
Wednesday February 24, 2010
I gotta hand it to our members. When they chose San Diego a "top choice" for a trade show, we quickly added it to our 2010 roster. Today, we kicked off our inaugural San Diego show...
Extend the Olive Branch by Extending Credit Terms
Tuesday February 23, 2010
We all know the recession has wreaked havoc on the industry and made daily business a struggle, but it's also affected the way suppliers and distributors relate to one another. Any...
LogoMall Has Actors Walking Across the Screen
Monday February 22, 2010
By now, most of us have seen the epic 3-D blockbuster "Avatar." There's little doubt the flick represents the moviemaking future.ASI's LogoMall is reaching for the stars as well, u...
Industry Sales $15.9 Billion for 2009
Monday February 22, 2010
We recently announced industry sales results that reflect what we've been saying for months: while the industry took a major hit in 2009, the worst appears to be behind us.ASI's e...
Working for You: Promo Products on CBS Station
Wednesday May 19, 2010
CBS affiliate WFMY of Greensboro/Winston-Salem (weekly audience: 671,980) recently showcased a number of promotional products on its long-running “Good Morning Show,” including caf...
ASI Boards Tackle Industry Challenges
Tuesday May 18, 2010
The ASI Advisory Board held its second official meeting at the ASI Show New York, where we tackled two very important topics – expanding the industry and selling direct.While ackno...
Let the Rebound Begin: 1st Quarter Sales Results
Thursday May 13, 2010
Anyone who knows me would rightly describe me as bullish on this industry. Even during the stormiest days of the economic crisis, I always looked ahead, knowing a rebound was as ce...
Savvy Solutions Provide Keys to Success
Tuesday May 11, 2010
I recently put MediaTree President Rob Watson on the “Hot Seat” at our New York Show to discuss how his company rode the Internet wave to become one of the world’s leading digital ...
Hot Products: A Real Treat from New York
Thursday May 6, 2010
ASI TV shot a lot of video at our New York show this week and I'd like to share some highlights from my "Tim's Takes," direct from the Counselor awards and a bustling show floor at...
ASI Honors Best and Brightest
Thursday May 6, 2010
I can't imagine a more glamorous setting than the Plaza in New York City. Last night, the historic landmark provided the perfect backdrop for our annual Counselor Awards, which hon...
Integration and Innovation: ProfitMaker Meets ESP
Monday May 3, 2010
If you're at our New York Show this week, be sure to stop by booth 615 to see the experts from ASI Computer Systems. They're anxious to share the news on our latest innovation: ESP...
ESP Searches Jump After Virtual Trade Shows
Thursday April 29, 2010
We held our fourth virtual trade show this week and all distributor feedback to date can be summed up in one word: great.Only one thing can make the virtual experience better - and...