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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

3 Tips for Stronger E-Commerce

Erich Campbell, a digitizer and e-commerce expert at Black Duck Screen Printing and...

3 Tips to Boost T-Shirt Margins

2016 will be the year o f the T-shirt. At least, that's what distributors and...

Suit Claims Fitbit Heart Monitors Faulty

Angry consumers this month are taking Fitbit to task, claiming in a nationwide...

Martian Releases Discreet Smartwatches

For Martian Watches , it's all about discretion. The California-based wireless tech...

CES 2016: Head-to-Toe Wearable Tech Debuted

Wednesday was the first official day of CES 2016 in Las Vegas. And when the doors of...

Poll: What Equipment Will You Buy in 2016?

The March issue of Wearables is our annual machine guide, where we bring you the...

Try a Bonus Pool to Improve Accuracy

In the age of lightning-quick Internet shopping and ultra-convenient mobile apps,...

Top Strategies For Protecting Your Data

There may be no more important step companies need to take today than ensuring their di...

Fine in Fleece

With the cold weather comes expanded opportunities to sell fleece.

Building Big Sales

How to sell apparel to construction sector clients.

Twitter Tips

Get some great Twitter tips and tricks by Stitches Senior Writer Theresa Hegel.

Tanks a Lot

Men’s tank tops aren’t just for the beach anymore.

Paisley Comeback

The pattern has had a rebirth and apparel promotions can benefit.