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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Proforma Owner Pitches To MLB All-Star Son In Home Run Derby

Jim Chapman is the owner of Foothill Ranch, CA-based Proforma Preferred.

China: Nix Import Tariffs, Or No Trade Deal

Despite the hard line, top negotiators from the U.S. and China have resumed trade deal ...

BIC Graphic Partners with HanesBrands To Sell Apparel

It’s a significant step for the Top 40 supplier, which has traditionally focused on har...

Trade Talks With China To Resume, No New Tariffs For The Moment

The U.S./China trade news out of this weekend’s G20 Summit comes as a welcomed developm...

‘Mastermind’ Of Promo Price Fixing Scheme Gets Prison Time

At least three other co-conspirators have also been sentenced to jail.

Distributor Entrepreneur of the Year 2019: John Henry III, JH Specialty

With a preternaturally positive outlook on life and as CEO of JH Specialty...

Distributor Woman of Distinction 2019: Anne McKeough, Staples Promotional Products

Anne McKeough didn't just break through the glass ceiling; she shattered it and kept...

KFC Launches Bucket Hat That Doubles As A Bucket For Chicken

The clever branded merchandise campaign is a collaboration with a Russian streetwear br...

Bergman Incentives Acquires The Adwood Company

Both promotional products distributorships are located in Nebraska.

Minor League Baseball’s Merch Sales Reach New Record

Annual sales of licensed MiLB merchandise tallied $73.8 million in 2018.

Product Safety Alert: Disney Recalls ‘Forky’ Toy

Disney, in cooperation with the Consumer Product Safety Commission, has issued a...

Political Spending on Ads, Promo Products Poised to Rise in 2020

A recent study and promo industry experts are predicting the increases.

Promo Products Opportunity Watch: Connecticut Plastic Ban About To Take Effect

Promotional products distributors that sell into Connecticut might be able to...

Finland To EU Ministers: ‘No Swag For You’

Finland is saying no to swag. The Scandinavian country will not be providing...

Michael Palumbo Is HALO’s New Director of Business Development

Top 40 promotional products distributor HALO Branded Solutions (asi/356000) announced...

Economy Watch: Consumer Confidence Declines in June

Still, confidence levels remain strong enough to suggest economic expansion will contin...

Ennis Increases Revenue, Earnings In Fiscal Q1

Midlothian, TX-based Ennis, Inc., a Top 40 promotional products supplier as recently...

HUB Names Chris Anderson CEO

Outgoing CEO Joe Fleming will remain a shareholder and board member.

Promo Products Opportunity: Illinois Legalizes Recreational Cannabis

Legalization could lead to opportunities to sell branded merchandise in the Prairie Sta...

Trend Spotting: Women’s World Cup Branded Merchandise

Official logoed gear for the U.S. Women’s National Soccer Team includes potential notew...

Report: Musical Artists Increasingly Using ‘Pop-Ups’ To Sell Branded Merchandise

Musical artists are increasingly using "pop-up" shops to generate promotional buzz...

Study: Business Travelers At Heightened Risk For Visual Hacking

A new global study performed for 3M, parent company of Top 40 supplier 3M/Promotional...

Bobbleheads, Ball Cards Among the Branded Merch For Seinfeld’s 30th Anniversary

The iconic, still-popular sitcom has brand collaborations with the New York Mets and ot...

Product Safety Alert: Recall On Folding Deck Chairs

A faulty lock nut on a deck folding chair could lead to injuries - and that's...

Expert: Instagram Could Offer A ‘Stop-Motion’ Tool For Making Video Content

A savvy reverse engineering sleuth has discovered that Instagram is working on a...