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Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

Poll: When Do You Plan to Buy Equipment?

In March, Wearables will publish its annual machine guide, packed full of the latest...

Printers Brew Success With Coffee-Dyed Tees

Did you know you can scour pots and pans with your used coffee grounds? Remove odors...

Q&A: Hanes Shares Fresh Take on Apparel

HanesBrand, parent company of Hanes Branded Printwear (asi/59528), recently launched...

Met Shows off Fashion Masterworks

A new exhibit at The Metropolitan Museum of Art's Costume Institute is a stunning...

Podcast: Discussing the State of the Decorated-Apparel Industry

Theresa Hegel made a guest appearance on 2 Regular Guys , the popular weekly apparel...

Why Some Decorators Aren't on Social Media

Wearables recently surveyed readers to find out how, or if, they're using social...

Advice For a Successful Embroidery Shop

Veteran business coach Joyce Jagger went to Wickenburg, AZ, to help cowgirl embroiderer...

Ukrainian Museum Displays Traditional Embroidery, Textile

Ukrainian folk costume is having a fashion moment. Peasant blouses with puffy,...

These Temporary Tattoos Turn Your Arm into a Touchpad

Temporary tattoos can be a fun, fashionable and cost-effective promotional product,...

New Gadgets Promise More Restful Nights

Sleep tracking is so last year. A handful of next-generation gadgets go beyond merely...

Netflix Recreates Luke’s Diner to Promote Gilmore Girls Revival

On Wednesday, streaming giant Netflix transformed over 200 coffee shops across the...

Strategies to Help Improve Your Social Media

Go beyond the basics on the Big 4 – Facebook, Twitter, Instagram and Pinterest.

Podcast: The Social Sciences

How strong is your social media presence? In the latest episode of Wearables Talk,...

Video: Crunching the Numbers

The results of the 2016 Wearables State of the Decorated Apparel Industry survey...

Las Vegas Decorator Expands to Retail Location

Last year, Kelley Waltz, owner of Sparkly Tees (asi/530143) in Nevada, agreed to...

Q&A: Lauren Castro Discusses Starting T-shirt Company

Brixlee and Co. , a graphic T-shirt brand based in San Diego, was created by a...

Video: Arizona Decorator Starts Cowgirl Apparel Line

Bobbi Brooks, owner of Creations In Thread , in Wickenburg, AZ, is an avid barrel...

Video: Embroidery Coach Assesses Arizona Shop

In early May, Wearables sent Joyce Jagger,  The Embroidery Coach , to Wickenburg, AZ,...

Obituary: Susan Ritchie, NNEP

Susan Ritchie, one of the co-founders of the National Network of Embroidery...

Q&A: Rebecca Ballard Discusses Sustainable Fashion

Maven Women, a new line of socially conscious, eco-friendly clothing for...

Workout Gear Goes Mainstream

Fashion-forward workout gear has moved beyond the barbell, eluded the elliptical and tr...

Slideshow: Extreme Embroidery Shop Makeover

In early May, Wearables sent Joyce Jagger, The Embroidery Coach , to Wickenburg, AZ,...

Podcast: Working With Wearable Tech

When it comes to wearable tech in the workplace, employers are implementing much...

Special Interest Groups Use Promos to Spread Message at DNC

Nonprofits and other political activists at the Democratic National Convention in...

Stand-Out Items at the DNC

With the streets of Philadelphia crowded with journalists, delegates and political...