Looking for more education on how to imbue sustainability into your promotional products business? Promotional Products Professionals of Canada (PPPC) has you covered.

PPPC has partnered with Western University’s Division of Continuing Studies to develop a new 12-hour-long synchronous online course on Sustainable Promotional Product Marketing, to launch later this year.

The demand for expertise in sustainable practices continues to grow as businesses across industries emphasize environmental responsibility. This course is meant to address these challenges by equipping professionals with the knowledge and tools to design and market products that align with sustainability goals and meet consumer expectations.

“Education is at the core of our association values,” said Jonathan N. Strauss, president and CEO of PPPC. “And we know that sustainability is at the forefront of our members’ minds. We feel this new course will enable members to advance their knowledge and elevate their businesses to meet the evolving demands of their clients.”

The partnership reflects Western Continuing Studies’ commitment to driving meaningful change through education. “This course would empower promotional product industry professionals to embrace sustainability and lead environmentally responsible marketing,” said Amrit Ahluwalia, executive director of Western Continuing Studies.

Western University is ranked in the top 2% globally for sustainability by the QS sustainability rankings, according to Ahluwalia.

Professionals interested in teaching this course and contributing their expertise are encouraged to apply. PPPC members passionate about advancing sustainability in the industry and interested in applying or learning more about the opportunity can contact Program Manager Chris Smith at chris.smith@uwo.ca.

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