Strategy January 03, 2022
Soft, Stretchy & Stylish: Tri-Blend Collection
The tried-and-true “Good, Better, Best” sales approach got a fresh update for 2022. Next Level Apparel (asi/73867) is sharing their foolproof method to present exceptional apparel to your clients, regardless of price point. If your clients are looking for the best of the best this year, consider Next Level’s tri-blend collection: our “Best” selection for this three-pronged approach.
The first thing you’ll notice about Next Level’s tri-blends are their superior softness, stretch and recovery. That’s because they’re made from the most premium fibers you can get below silk. While most suppliers in the industry use just 12-13% rayon in their tri-blends to keep costs down, Next Level doesn't want to cut corners and opts for 25% rayon instead. This results in that silky smooth hand feel clients and consumers can’t get enough of.
Explain the 50% polyester, 25% combed ring-spun cotton and 25% rayon construction to your clients during sales calls – or better yet, bring a sample to your clients so they can see and feel the silky softness for themselves. Not only do these tri-blends feel great to the touch, they also have great hanger appeal and drape the nicest of all Next Level fabrics, ensuring flattering silhouettes when worn. Sometimes, merely seeing these styles in-person will be enough to get your clients to sign on the dotted line.
Another great selling point for Next Level’s tri-blend collection is their expansive color offerings. You’ll find leading color trends like heathers, bold jewel tones and vintage shades – whatever your clients are after, they’ll find it in this collection! Next Level notes that the heathered shades are particularly popular for tri-blends, as they pair perfectly with the vintage feel of these comfy lived-in tees.
As for decoration, screen-printing is going to be your recommended method. Just as the heathered shades enhance the vintage vibe of this collection, screen-printing will complement each shirt too for a result that looks just like treasured concert tees you have in your own closet. Classically cool and comfortable, screen-printed designs will look flawless when printed on these fashion-forward pieces.
Be sure to let your clients know about the wide range of tri-blend styles available as well. Whether they’re looking to purchase tanks, tees, raglans and beyond, they’ll find a trendy Next Level tri-blend ready to be decorated with their brand.