Strategy January 26, 2018
8 Top Promo Apparel Trends for 2018
New year, new me. That’s what your customers are saying. They’re looking for the freshest looks and hottest trends so they can make their brand stand out and give end-users clothing and accessories they’ll want to wear this year.
In this month’s edition of THE RIGHT FIT, we’re breaking down the top apparel trends to pitch to your customers to make you the go-to source for what’s “in” in apparel.
1. ATHLEISURE
No surprise here: Athleisure is forecasted to remain a heavy hitter for promo apparel. Make the sale with the Bella Canvas Ladies’ Racerback Tank Top:
- Great for gyms, spas and companies with a millennial workforce
- Made with cotton for great breathability
- Comfortable and relaxed fit
2. HEATHERING
Heathered tops are huge in retail, and customers are taking not to appeal to fashion-forward end-users. Make the sale with the Next Level Tri-Blend Racerback Tank Top:
- Great for businesses geared towards teens, tweens and young adults
- Extra soft
- Variety of stylish heathered shades to pick from
3. BRIGHT COLORS
Bright colors are back, baby. Pantone named Ultra Violet their 2018 Color of the Year, and we expect more bright and bold shades to follow suit. Make the sale with the Next Level Ladies The Sporty V T-shirt:
- Great for organizations that want to stand out
- Laundered fabric for reduced shrinkage
- Many bright colors to choose from
4. COMFORT FOR WORK
Bye bye, suits and ties. Companies who want to appeal to millennials are stocking up on comfortable casual-wear for their employees. Make the sale with the Next Level Mens Poly/Cotton Tee:
- Companies with millennial employees
- 65%/35% polyester/cotton blend for a comfortable feel
- Preshrunk for an accurate fit