Attendees at ASI Fort Worth had plenty of reasons to be in high spirits, beyond just the warm March weather. The majority expect their sales to be much higher this year compared to 2023, and that sense of confidence was certainly evident in Fort Worth.

“The conversations we’ve had talking to distributors in 2024 and also in our Counselor Advisory Board meeting that we held before Fort Worth – everybody’s very optimistic about this year, and the sales start has been pretty strong,” says ASI Media Editor-in-Chief C.J. Mittica. “There’s a lot of great news all around, and I think Fort Worth captured that.”

In their recap of the show (you can also find full coverage here), Mittica and ASI Media Data Analytics Editor Sami Marshak discuss their highlights, including hot trends like drinkware and smart strategies for video and social media. Marshak also talks about her experience at her first industry show, and the two discuss their encounters with live animals.