The New York division of London, U.K.-headquartered promotional products distributorship Outstanding Branding (asi/288519) has garnered a regional award for excellence.

The firm said Tuesday that it has earned a 2019 New York Award in the “Promotional Products Supplier” category through the New York Award program, an annual initiative that honors the achievements and accomplishments of local businesses. In particular, the awards recognize companies that use best practices and implement programs that generate competitive advantages and long-term value.

“I can’t adequately express the excitement I feel for winning this award,” said Charisse Williams, a customer service representative in Outstanding Branding’s New York office. “I’m proud of the hard work we put in every day, and want to continue to achieve greatness for the company.”

One of the bigger players in the United Kingdom’s promo market, Outstanding Branding incorporated in the U.S. in 2017. The firm has an office in New York and sales reps in Washington, D.C. and New Mexico.

Sarah Penn, CEO, Outstanding Branding

Client need has been a key catalyst compelling Outstanding Branding’s push into the U.S. market, CEO Sarah Penn has told Counselor. “The world is getting smaller,” said Penn. “More and more clients are looking for a global solution, so they get the same standards and service in each of their regions and, where possible, products in common too.”