The fourth-largest distributor in the North American promotional products industry has a new vice president of marketing.

Proforma (asi/300094) has named Patrick Magyar to the leadership role at the Tampa, FL-headquartered company. Magyar will be able to hit the ground running, as he already has more than 10 years of experience at Proforma, executives said. His prior roles at the company include creative director/marketing team lead and creative manager/senior graphic designer.

Patrick Magyar, Proforma

“Patrick is a driving force behind the successes of our innovative marketing initiatives,” said Doug Kordel, Proforma’s president and chief legal officer. “He works tirelessly to ensure our marketing offerings and events are top-notch.”

Going forward, Magyar will lead Proforma’s marketing and events team of 17 people. He is now Proforma’s highest ranking official in the marketing department. He’s excited about what lies ahead.

“I’m humbled to accept this exciting new challenge in my career,” said Magyar, who graduated from the University of Akron with a degree in graphic design and who held graphic design positions before coming to Proforma. He continued: “I look forward to leading our incredible team and the opportunity to strengthen the position of Proforma as a marketing leader in the industry.”

Based on reported 2020 North American promo product revenue of $538.5 million, Proforma ranked fourth on Counselor’s most recent list of the largest distributors in the industry. The firm notes that 24 of its distributor affiliate members made Inc. Magazine’s 2021 list of the 5,000 fastest-growing companies.