Canadians definitely appreciate imprinted short-sleeve shirts. That’s the consensus from recent Ad Impressions data from ASI Research, which found that 62% would keep a T-shirt they liked for more than 12 months, and 60% would keep a polo for the same amount of time.

The survey also found that consumers in Canada need umbrellas: 65% would keep a logoed style they liked for more than a year, and nearly 30% are more likely to do business with the company advertised.

View the full infographic here and below.