Welcome to the 2019 Power 50 list, which ranks the most influential people in the industry.

#37 Jim Hagan & Kellie Claudio, Sweda Co. (asi/90305)

2018 Rank: 45

With a comprehensive strategy to jump into the apparel category in late 2018, Hagan and Claudio helped direct the traditional hard goods supplier Sweda to greater opportunities. Adding made-in-the-USA basics under the Basecamp brand, which benefits veterans, and trendy items from partner Mill42 among others, Sweda grew its sales nearly 5% to $96 million in 2018. Counselor’s Supplier Woman of Distinction in 2018, Claudio brings her prior apparel sales expertise to the table too. The positive reception of the apparel line so far speaks to further success in the coming years and a jump of eight spots for the duo on this year’s list.

“Genuineness and dependability convey your authenticity as a leader – be yourself because you can’t fake being real.” Kellie Claudio, Sweda Co.