Welcome to the 2017 Power 50 list, which ranks the most influential people in the industry.

#18: Ely, Taly & Sharon Eyal, ETS Express (asi/51197)

2016 Rank: 23

This impressive trio leaps into the top 20 after taking a bold stance to scale back distributor rebates and low margin offerings. The move was certainly a risky one, but growth at ETS hasn’t skipped a beat, increasing almost 24% last year to $95.1 million.