News October 23, 2025
Industry Professionals Explore the Latest Trends in Promo at Image Source Fall Showcase
The Seattle, WA-based distributor’s annual event convenes promo pros from across the Pacific Northwest region.
Key Takeaways
• Image Source’s (asi/230121) annual fall showcase drew over 500 attendees and 35 suppliers, offering live demos, themed activations and a vibrant atmosphere for promo professionals across the Pacific Northwest.
• The event spotlighted sustainability through the “1 RSVP, 1 Tree” initiative, where Image Source plants a tree for every attendee, reinforcing its commitment to environmental responsibility.
• Industry leaders praised the showcase’s creativity and impact, celebrating its consistent delivery of fresh ideas and immersive brand engagement.
The Pacific Northwest isn’t always sunny, but there was a positive spirit in the air at Image Source’s (asi/230121) annual fall showcase in Woodinville, WA.
Each year, the distributor invites promo professionals from across the Pacific Northwest to connect with their industry peers through live demonstrations, themed experiences and activations. This year’s event brought together more than 500 attendees and featured 35 industry suppliers to explore the latest trends in promo, apparel and gifting.
Attendees gather at Image Source’s (asi/230121) annual fall showcase. Photo: Renata Steiner, Nataworry Photography
The event also highlighted Image Source’s “1 RSVP, 1 Tree” initiative, a sustainability campaign where Image Source plants a tree for every person who attends the event.
For Joel Freet, who has attended the fall showcase before, this year’s event “once again knocked it out of the park.”
“Each and every year the Image Source team delivers, providing their Pacific Northwest clients with new, fresh and trusted branded merchandise coupled with great ideas and a ton of fun,” said Freet, CEO of Counselor Top 40 supplier Cutter & Buck (asi/47965). “Because of their deep experience, talent and commitment to establishing new ways to add value beyond merchandise, Image Source continues to be an exceptional partner to Cutter & Buck across the country.”
According to Image Source Marketing Manager Kaley DeWeese, the event aims to marry the excitement of new product discovery with the warmth and creativity that defines Image Source’s culture. The Seattle-based distributor has been included as one of Counselor’s Best Places to Work every year since the list’s inception.
“Our goal each year is to create an immersive experience that inspires our clients and partners,” she said. “Seeing every detail come together just as envisioned and watching our community recognize the creativity and service behind it is what makes Fall Showcase so rewarding.”