News January 09, 2025
The Bright Side: American Solutions for Business Donates $36,000 Worth of Clothing, Necessities to Community
The Glenwood, MN-based Counselor Top 40 distributor had a landmark year as part of its annual “Adopt-A-Family” initiative.
Key Takeaways
• Generosity in Action: Counselor Top 40 distributor American Solutions for Business (ASB, asi/120075) raised more than $36,000 for local families in need over the holidays as part of its Adopt-A-Family program.
• Community Commitment: ASB participates annually in the program – this year, money raised benefited 20 families, including more than 60 kids.
The mantra of “it’s better to give than to receive” feels like a year-round sentiment in the promotional products industry.
Glenwood, MN-based Counselor Top 40 distributor American Solutions for Business (ASB, asi/120075) took the gift-giving spirit especially seriously during the holiday season, raising more than $36,000 for families in the Pope County, MN, area through its Adopt-A-Family program.
This year, ASB sponsored 20 families, including 63 children, and raised funds through donations from ASB employees and sales associates in addition to ASB Founder Larry Zavadil and American Diversity Founder Diane Zavadil.
Counselor Top 40 distributor American Solutions for Business (asi/120075) donated more than $36,000 worth of clothing and other necessities for families in need in Pope County, MN.
The funding goes toward necessities like winter clothing, hygiene products and household items, as well as items like toys for the kids.
“The ASB family is proud to support Adopt-A-Family each holiday season,” says CEO Larry Zavadil, a member of Counselor’s Power 50 list. “The Pope County community is special to ASB and especially those of us in Glenwood, where our headquarters are located. It’s incredibly meaningful to give back to the community and provide a helping hand to families in need.”
With 2023 North American promotional products revenue of $301 million, ASB ranked 11th on Counselor’s most recent list of the industry’s largest distributors.