Counselor 2024 Distributor Family Business of the Year Goldner Associates (asi/209800) has announced the appointment of Kristie Schnier as its vice president of sales.

Schnier began her promotional products career more than 25 years ago in field sales for Sanford Business-to-Business – now known as Newell Writing Instruments (asi/84833) – and transitioned to the distributor side of the industry in 2012.

Kristie Schnier has been appointed vice president of sales for Goldner Associates (asi/209800).

“Kristie’s proven track record and innovative approach to sales leadership align perfectly with Goldner’s mission to deliver exceptional value to our clients,” said Goldner Associates President Andy Straus. “Her strategic insight and collaborative style will be instrumental in propelling our growth in 2025 and beyond.”

Schnier, who will lead Goldner’s business development efforts and sales strategies from her Chicago area home base, expressed her excitement in joining the firm.

“I am honored to be part of a company with such a strong reputation for excellence and innovation,” she said. “I look forward to working alongside Goldner’s talented team to drive growth and deliver outstanding results for our clients.”