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Awards

Counselor Top 40 Suppliers 2024: No. 32 Starline USA

Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.


Starline USA

(asi/89320)
Company Snapshot

Revenue figures are in $millions

Previous Rank: 33
2023 Revenue: $61.2
2022 Revenue: $57.9
Year-Over-Year Difference: 5.7%
2021 Revenue: $48.0
Top Company Officer: Mason Lapsker, CEO
Year Founded: 1978
Headquarters: Grand Island, NY
Financials Certified By: Mason Lapsker

Despite a lengthening sales cycle among end-buyers due to factors like harsh economic conditions, hiring challenges and demand for sustainable product options, Starline was able to increase revenue by nearly 6%. (Being one of the few suppliers to carry the uber-popular Quencher and other Stanley products also helped.) The supplier made a major move in the C-suite last year, as CFO Jeffrey Hassler was appointed to president with previous president Mason Lapsker stepping into the CEO role. The company made another power move, switching to 100% solar for its facilities. Moving forward, Starline plans to continue its growth trajectory and welcome more retail partners.