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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Competitive Edge Aims to Bolster Leadership Team With Promotion, New Hire

The promo products distributorship, a fixture on Counselor’s Best Places to Work list, ...

Study: Importers Paid $32 Billion in Tech Product Tariffs

The Consumer Technology Association is calling on President Joe Biden to nix the Trump-...

SOI 2022: Distributor Overseas Expansion Back on the Rise

Temporarily sidelined by the pandemic, distributor growth abroad is again on the upswing.

SAAGNY Names New Executive Director

Industry veteran John R. B. Cudahy has been named to the role at the regional promo pro...

7 Trends You Need to Know From ASI Chicago

Check out a few of the hot products and industry trends from the promo industry’s major...

Promo Distributor Pleads Guilty to Federal Criminal Charge

John Anthony Taylor was facing charges tied to accusations of a PPE scam and lying to i...

ASI Chicago 2022: Flash Poll Indicates Distributors Sales Increasing

Other quick polls of distributors conducted during a standing-room-only session offered...

Counselor Person of the Year 2022: Jim Shannon, S&S Activewear

As S&S Activewear went from small T-shirt shop to billion-dollar company, this longtime...

ASI Chicago 2022: Tips for Optimizing Your LinkedIn Business Page

With humor and examples, social media expert Jay Busselle shared how you can get the mo...

ASI Chicago 2022: Discover Your Clients’ Lifetime Value

Cliff Quicksell, a promo veteran and sales and marketing ace, delivered insights on how...

Contentious Railroad Worker Contract Talks Threaten Supply Chain Disruption

A strike or lockout is possible. Still, President Joe Biden can prevent that by appoint...

Cintas Increased Annual Revenue More Than 10%

The Top 40 distributor also engineered a rise in profit and free cash flow.

NC Custom Acquires Assets of Fresh Beginnings

The supplier will be relocating manufacturing from Georgia to New York with capabilitie...

Distributors Accused of Rigging Promo Bids to Defraud the US Army

The Florida-based trio of Lawrence O’Brien, Bruce LaRoche and Thomas Dailey have been f...

Stran & Company to Acquire Trend Brand Solutions

The Top 40 firm said the deal for the Houston-area distributorship is expected to close...

Relationship-Building Was the Focus at iPROMOTEu’s Latest Supplier Showcase

The Top 40 distributorship’s in-person event brought together leading affiliates and to...

Delta Apparel Reports 6% Quarterly Sales Increase

The Top 40 supplier said the results are preliminary, but early evidence indicates it w...

AIM Smarter Promotes Kara Main to Senior Director Role

The network for promo products distributors says the industry veteran will provide lead...

ADG Promo Products Partners With Iron Flask

The Top 40 promo supplier will be offering a variety of drinkware styles from the retai...

Gildan Debuts App for Employee Grievances

The Top 40 supplier says the app makes it easier to submit, respond to and track issues.

Wimbledon Debuts ‘Meta’ Merch in New ‘WimbleWorld’ Roblox Game

The world’s most prestigious tennis tournament has entered the metaverse, a venture tha...

West Coast Port Worker Contract Set to Expire

The U.S.’s top labor official said negotiations for a new contract are progressing and ...

Facilisgroup Hosts Partner Summit and Supplier Showcase

It was the company’s biggest event since 2018, drawing more than 700 attendees and indu...

Prosecutors: Promo Distributor Expected to Plead Guilty to Fraud

John Anthony Taylor is facing prosecution over an alleged PPE scam. He’s also been indi...

Fully Promoted Franchise Acquires Garment Specialties

The Cleveland-area franchise, which is part of the Top 40 distributor, has purchased th...