ASI Announces 2017 SGR Rock Star Supplier Reps
Cristina Ysselstein of ETS Express named supplier sales rep of the year; Ludy Sousa of Hub Pen Company selected as customer service rep of the year
TREVOSE, PA – November 13, 2017 – The Advertising Specialty Institute® (ASI) today announced Cristina Ysselstein of ETS Express was named SGR™ magazine’s supplier sales rep of the year and Ludy Sousa of Hub Pen Company was chosen as the customer service rep of the year.
In addition, Meghan Kory of Hit Promotional Products (asi/61125) was named first runner-up, supplier sales rep of the year, and Alexandra Gadpaille of Perry Ellis International (asi/77715), was first runner-up, customer service rep of the year.
The winners were chosen by distributors and are featured in the November/December issue of ASI’s SGR magazine, which delivers industry news from across the globe to suppliers throughout the $23 billion promotional products industry. This is the eighth consecutive year SGR magazine has hosted the competition.
“I love nothing better than recognizing and honoring supplier superstars who go above and beyond, day in and day out, to deliver the very best service to their distributor clients,” said SGR Editor Michele Bell (@ASI_MBell). “Clearly, these four women are elite performers who love their work.”
Ysselstein is the sales manager for the Northern California territory at ETS Express (asi/51197). Since joining the company five years ago, she has more than doubled her sales, fueling the territory’s consistent double-digit growth.
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| “I love nothing better than recognizing and honoring supplier superstars who go above and beyond, day in and day out, to deliver the very best service to their distributor clients,” said SGR Editor Michele Bell |
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“Cristina has a passion and skill in being adaptive to how she supports her customers,” Brandon Bell, vice president of sales at ETS Express, told SGR magazine. “She believes and understands that each customer has different needs, including the individual salesperson within each company. Customers see this, and will proactively engage Cristina for her expertise, creative thinking and relentless support to help make their business better for their clients.”
For the past four years, CSR of the Year Sousa has been a customer service representative for Hub Pen (asi/61966), supporting about 650 clients and greatly contributing to the supplier’s 5-star rating in ASI’s ESP® business and technology platform.
“Ludy is the embodiment of all the skills that you need in a customer service person – and then some,” Joe Fleming, president of Top 40 supplier Hub Pen Company, told SGR. “She has a great work ethic, super knowledge of product, and is patient and reliable. She will do everything and anything to make sure a job gets done right and on time, and she does it all with a smile on her face and a smile in her voice.”
For more information on SGR and its annual reps of the year contest, contact Editor Michele Bell at mbell@asicentral.com. For info on advertising in any of ASI’s four B-to-B magazines, contact Matt Barnes, ASI’s vice president of publishing and media services, at mbarnes@asicentral.com.
ASI publications deliver award-winning editorial content to suppliers, distributors, decorators and screen printers throughout the promotional products industry. In the past decade, ASI magazines have been honored with over 180 journalism awards and remain the only industry publications to ever win a national Jesse H. Neal Award.
About ASI
The Advertising Specialty Institute (ASI®) serves a network of 23,500 suppliers, distributors and decorators in the $23 billion promotional products industry. ASI’s flagship product, the technology platform ESP®, manages the industry’s entire supply and marketing chain. ASI also produces award-winning digital and print content, live events and educational programs that enable companies in 55 countries to be more efficient, productive and profitable. ASI’s Counselor® magazine provides the most authoritative business content in the industry, and the ASI Certification Program features 500+ live and online education courses for over 40,000 professionals. The company, family owned and operated since 1962, is proud to have been consistently ranked among the “Best Places to Work” in Philadelphia and Bucks County, PA. For more info: www.asicentral.com.
