ESP Mobile App Surpasses 5,000 Users

Number of daily searches surge

TREVOSE, PA – June 18, 2012 – The Advertising Specialty Institute^® (ASI) today announced that user popularity of ESP Mobile™ for iPhone, iPad and Android has led to total downloads surpassing 5,000 users.

The rapid growth of ASI’s ESP Mobile app is also demonstrated by the steadily growing number of searches and resulting proposals sent to clients.

ESP Mobile for iPhone, iPad and Android is integrated with ASI’s ESP Web™, where distributors can source and order every ad specialty product in the industry from more than 3,200 suppliers. In addition to searching the ad specialty industry’s largest and most accurate product database, users can get industry news updates, view the latest product pricing, see razor-sharp images, check out supplier ratings, request quotes and e-mail clients products 24/7.

“As ESP Mobile continues to break records, it’s clear more and more companies are using this free app to respond to customer requests while on the go,” said Timothy M. Andrews, president and chief executive officer of ASI. “Now, everyone is instantly connected and never more than a fingertip away from landing that next big client and scoring that next big sale.”

ESP Mobile gives distributors another tool to help promote their success.

“I got ESP Mobile for the iPad the first week it became available,” said Mike Woodall, owner of BrandIT (asi/145195). “It’s such a simple site to navigate; I now take my iPad everywhere I go. At my daughter’s volleyball games and practices, I can research products right then and there.”

ESP Mobile for Android, iPhone and iPad is only available to authorized distributors of promotional products who are ESP^® subscribers. To purchase ESP, call your ASI account executive at 1 (800) 546-1350. With questions, contact ASI’s product and technical support team at support@asicentral.com.

About ASI
The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 27,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web is the industry’s leading tool for sourcing hundreds of thousands of products. A family-owned business since 1962, ASI also provides online research, marketing, advertising opportunities, trade shows, education, award-winning magazines, newsletters, custom websites and catalogs to help members sell, market and promote their brands. Visit ASI at www.asicentral.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO’s blog.

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