TREVOSE, PA – February 12, 2010 – The Advantages Roadshow, managed by The ASI Show, announced today that preliminary numbers show 535 distributors participated in the first Midwest leg of the 2010 tour.

The largest and best-attended traveling show in the advertising specialty industry traditionally delivers more attendees than other traveling shows.  In 2009, more than 11,000 distributors attended an Advantages Roadshow. 

Distributors in the Midwest – shows were held in Pittsburgh, Cleveland, Columbus, Cincinnati and Louisville – spent time with leading suppliers introducing the latest advertising specialties.

The impressive exhibitor list included:

• American Apparel, asi/35297
• Bodek & Rhodes, asi/40788
• Debco, asi/48885
• Gill Studios, asi/56950
• Heritage Sportswear Inc., asi/60582
• Leashables by Oralabs, asi/66715
• Marathon Mfg./Prestige, asi/68707
• Molenaar, asi/71980
• Noteworthy, asi/74360
• Stouse, asi/89910
• Target Industries, asi/90640
• Virginia T’s, asi/93917

A total of 73 attendees also enjoyed free education designed to help them sell in any economic environment.  Sessions included “Getting Started in the Advertising Specialty Industry,” for new distributors who want to sell promotional products; the “Exhibitor Presents” session, featuring hot products; and the “Sell More Products Faster with ESP Web and ESP Orders” session, which outlined the instant access, intelligent search, innovative marketing and integrated ordering features of these new services.    

All distributors are invited to attend the Advantages Roadshow for free, and can either register on-site with a business card or can pre-register on each city’s to receive exclusive exhibitor specials and show updates in advance.  Suppliers interested in exhibiting may contact Nick DiNicola at ndinicola@asicentral.com, or their ASI Show rep at 1-877-ASI-SHOW.

The Advantages Roadshow moves on to visit Minneapolis, Des Moines, Omaha, Kansas City and St. Louis March 1-5.  The show co-locates with the Stitches Roadshow in St. Louis, allowing attendees and exhibitors to experience two shows in one and providing decorators with opportunities to meet equipment, software, supply and service providers face-to-face, see new wearables vendors, enjoy valuable education and network with other decorators.

To see the entire exhibitor list, which includes these respected industry suppliers: 

• Admore Inc., asi/32050
• Aunt Beth’s Cookie Keepers, asi/37465
• Bodek & Rhodes, asi/40788
• Fields Mfg., asi/54100
• Gill Studios, asi/56950
• Logo Mats, asi/67849
• Marathon Mfg./Prestige, asi/68707
• Molenaar, asi/71980
• Noteworthy, asi/74360
• Sabina, asi/84470
• Sweda Company, asi/90305
• Whispering Pines Sportswear, asi/97027

“The Advantages Roadshow targets 130,000 industry distributor salespeople from more than 22,000 ASI distributor companies,” said Timothy M. Andrews, president of The ASI Show.  “Suppliers can easily meet hundreds of distributors each week, and that’s more than they could meet through personal phone calls in the same amount of time.”  

Reactions from attendees have been positive.

“The Advantages Roadshow really allows us to spend one-on-one time with a large number clients and prospects – many more than we could see making traditional sales calls,” said supplier Kory Burnette of Bulldog Packaging (asi/42426).  “In these challenging times, this is a true advantage to our business.”

“These days, it’s all about making connections – and learning innovative new ways of doing business,” said distributor Mike Contreras of Artina Promotional Products (asi/125290).  “The Advantages Roadshow delivered a productive environment to spend quality time with leading suppliers and hot-topic education that I can apply to my business.”

About the ASI Advantages Roadshow
The ASI Advantages Roadshow is the official traveling tradeshow of ASI, visiting over 70 top cities throughout North America every year.  The ASI Advantages Roadshow is the largest and best-attended traveling show in the advertising specialty industry, connecting more top industry suppliers with more quality distributors and salespeople than any other traveling show.  In 2010, the Advantages Roadshow is also co-locating with the Stitches Roadshowin three locations.  Visit the Advantages Roadshow and ASI online at advantagesroadshow.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO’s blog.        

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