Episode 90: I’m New, Now What? Tips for Social Media Newbies
Paola Granados of California-based distributor AnyPromo dishes lessons she’s learned after six months in the promo industry.
Like many people who enter the promo industry, Paola Granados, a social media manager for Ontario, CA-based distributor AnyPromo (asi/117065), wasn’t aware of it at first.
“What attracted me to the job was the opportunity to focus on social media,” says Granados, who readily admits she wasn’t cognizant of the industry before she started.
Six months later, the soft-spoken Granados has not only embraced the industry, but she’s taken AnyPromo’s social media to the next level with a mix of educational, humorous and culture-based content.
"Take some time to explore social media and see what’s working for other creators and businesses." Paola Granados
In the latest Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Granados about what it was like to enter an unfamiliar industry, her approach to creating meaningful content, advice for newbies like herself, and much more.
If you’re a newcomer to the industry with a focus on social media, this is one podcast you don’t want to miss!
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Paola aims to educate her audience on Instagram with bite-sized videos about trends.
@anypromo When they ask what makes me an asset to the company #marketing #socialmediacoordinator #contentcreator #bragging #contentmarketing #merchandise ♬ original sound - I’mmedealwithit
Paola uses trends and humor on TikTok to engage her audience.