Episode 71: The Cannabis Market and Social Media Promotions
Expert discusses his approach to social media marketing and working under regulations.
The cannabis market is exploding. Currently valued at $9.1 billion in the U.S. and expected to have a 26% growth rate in the next eight years, it’s one of the hottest markets in promo. For end-buyers in previous years, products associated with this market were scarce and hard to come by. Now, there’s a proliferation of products to choose from, which has created exciting niches for suppliers and distributors to target. With so many regulations and restrictions to consider, how can you navigate this lucrative market for success?
“Our focus is to make the best products.” – Ryan Tickle, VP of Sales at Cannabis Promotions
Enter Cannabis Promotions, a one-stop shop supplier with a plethora of products, education and resources to help distributors succeed. Ryan Tickle, VP of Sales at Cannabis Promotions, sits down virtually with Melissa to discuss his current approach to social media marketing and working under regulations to get in front of your ideal audience. It’s a great episode, so get ready to dive in!
Podcast Chapters (only available on desktop)
1:55: How Ryan got his start in Promo
4:58: Being a one-stop-shop
8:20: Following rules and regulations
12:40: Expanding on social media