How can you amplify your company’s brand and culture on social media? Through employee advocacy and regular culture posts, that's how. If you’ve never done a culture post on social media and don’t know where to start, we’ve got an exciting episode for you!

“We really want to showcase how you can use our products.” – Sara Webb

ASI's Melissa Newman recently talked with Sara Webb, CEO of InTandem Promotions, about the importance of integrating company culture into your social media strategy plan. In this episode, Sara shares her secrets, including how to set expectations and protocols for employee participation and how her company has pivoted this year for success, while still staying true to the brand. Don't miss it!

Podcast Chapters
3:00: Making employees a vocal point
5:00: Why clients care about company culture
6:35: Pivoting with Covid-19 hit
8:51: Protocols for employee social media use
11:48: Sara’s current favorite on Netflix