Episode 31: Should My Business Be on Pinterest?
Expert tips about a social network with over 320 million monthly active users.
At its core, Pinterest is a search and discovery social network with over 320 million monthly active users who use it for fun, to learn and yes, to discover and purchase products.
But is it right for the promotional products industry?
“Pinterest is a great network for distributors and suppliers to showcase their products.” --Maria Kleger
In this informative Social Angle podcast, Vinnie Driscoll and Melissa Newman talk to Maria Kleger, ASI Customer Support Team Lead by day, rabid Pinterest user by night. Maria, who has been on Pinterest for over a decade, knows the ins and outs of the platform and shares insights on how to use it effectively for business. What makes Pinterest an optimal network for our industry, and should you be on it? We have all the answers right here!
Podcast Chapters
3:45: What makes Pinterest an attractive network for promo
8:28: Broad ideas for Pinterest
11:28: The power of product videos
14:34: Pinterest embraces girl power
17:43: Easily repurpose your content
Industry Support for Pinterest
Jeremy Picker, CEO and creative director of AMB3R Creative, is a big user of Pinterest. In this brief clip, Picker shares how he uses it not only as a creative repository but as a way to communicate with buyers.