Episode 21: Social Media Ads and the Pandemic
Vinnie Driscoll and Melissa Newman discuss why you should be running them.
When it comes to recession and times of crisis -- such as a global pandemic -- the knee-jerk reaction for most businesses is to start slashing advertising and marketing budgets to save money. But that could be a mistake, says Vinnie Driscoll and Melissa Newman.
In this informative Social Angle podcast, the two discuss why you should think twice before cutting social media ad budgets, the most effective kinds of ads during a pandemic, and the best networks to post. They also discuss their favorite TV shows during quarantine.
Podcast Chapters
2:12 - Reasons why you should be running social ads
4:23 - Not right for everyone
6:06 - Dos and don'ts of posting social ads during a pandemic
12:57 - Best networks for social ads
19:04 - Favorite TV shows during the pandemic