Branding Together
Branding Together is an engaging monthly discussion that dissects how closely the worlds of print and promo align. Whether you’re a promotional products distributor, a commercial printer, an apparel decorator or a little bit of everything, our topics and guests will bring the ultimate crossover conversation. Hosted by Theresa Hegel, executive editor of special projects and sustainability at ASI, and Cassie Green, content director of Apparelist and editor of PRINTING United Alliance.
4/18/2025
Branding Together: The State of Sustainability in Print & Promo
Ben Grossman of SwagCycle and Mel Lay of Allmade Apparel talk about the progress the print and promo industry have made when it comes to sustainability – and where the biggest challenges still lie.
3/19/2025
Branding Together: How Print & Promo Pros Can Turn Luck Into Success
Rick Roddis, business unit president of Counselor Top 40 distributor Taylor Promotional Products talks about his career in print and promo – from lucky breaks to biggest mistakes.
3/11/2025
Branding Together: Exploring the World of Print-on-Demand
In a special onsite episode, Josh Ellsworth of Stahls’ discusses the growing importance of on-demand decoration.
2/7/2025
Tim Andrews & Dave Leskusky Discuss Strategic Partnership
In this month’s episode, we delve into what the partnership between ASI & PRINTING United Alliance means for the print and promo industries – and what’s in store for the future.
1/20/2025
Resolving To Highlight the Converging Worlds of Print, Promo & Decoration
In the inaugural episode of Branding Together – a monthly video podcast hosted jointly by ASI and the PRINTING United Alliance – Editors Theresa Hegel and Cassie Green discuss the most important things print should know about promo and vice versa.