Top 40 supplier Logomark (asi/67866) has announced the addition of two new executives to its leadership team. Sarah Goshgarian is now vice president of sales - East and Lori Bolton is now vice president of sales - West.

“Sarah and Lori will be great additions to the newly restructured management team, bringing with them leadership and strategy skills that will elevate Logomark ¬to the next level,” Trevor Gnesin, CEO of Logomark, said in a press release.

Lori Bolton (left) and Sarah Goshgarian have been named vice presidents at Logomark.

Goshgarian has a Bachelor of Science in business marketing and a Master of Arts in secondary education, both from the University of Phoenix. She has over 20 years of sales and marketing experience and has been in the ad specialty industry for 12 years. She is also a member of DECA, where she mentors and shares career opportunities with youth following similar career paths.

“I am honored to lead the Eastern territory in the rebranding of Logomark as an innovative leader in the promotional product industry, through relationship building and a strategic sales approach,” Goshgarian said.

Bolton brings over seven years of management experience from Nike and has over 20 years of experience in the ad specialty industry, as both a distributor and supplier. With a heart for serving in the community, she was a Rotarian in Ojai, CA, for 15 years. Bolton has served on the Northwest Promotional Marketing Association (NWPMA) Board for four years and was the president of the Specialty Advertising Association of California (SAAC) Board in 2016.

“I am honored to be leading the Western territory to success, by utilizing a strategic, focused approach,” Bolton said.

Logomark is also launching its new The Dirty Cookie product line, which includes cookie “cups” lined with chocolate in the size of traditional shot glasses. Two flavors are available right now – chocolate chip and cookies and cream – and come in packs of two, six and 12. They have a three-week shelf life in room temperature and a three-month shelf life when frozen. All cookies are made in Orange County, CA, and are shipped within five days of receiving an order to anywhere in the country.

“The cookie shot is one of the most distinct and unique items I’ve seen in the promotional products industry,” said Maggie Wheeler, Logomark’s senior vice president of product development. “It’s a delicious and memorable addition to any corporate catered event, tradeshow hand-out or employee appreciation package, and can be personalized with your company logo printed on sugar paper.”

Shahira Marei, CEO of The Dirty Cookie, started her company from a personal aspiration to build a company that supports its community while offering a unique twist to traditional adult drinkware. “From the customization options we offer on our cookie shots to the creative freedom I give to my employees, I have worked hard to drive home the idea that anything is possible,” Marei said.

With estimated 2018 North American promotional product revenue of $104.5 million, Logomark ranked 14th on Counselor’s latest list of the largest suppliers in the industry.