Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.

Staples Promotional Products
(asi/120601)

Counselor estimates that Staples Promotional Products’ sales increased by 15% in 2021. The company saw the departure of one of promo’s most respected leaders when former Power 50 member Anne McKeough left her position as vice president of global sales for the role of chief development officer with the American Red Cross last September. In January, Staples named Daron Hines president of its promo division. Hines, the company noted, is an accomplished executive with more than 20 years of experience in general management, commercial strategy development, brand building, innovation and trade market­ing. Hines is the successor to Matthew Eckhouse, who led Staples Promo for about two years, starting in 2019, before moving into a new executive role with parent firm Staples. And speaking of the parent company, Staples Inc. pursued an acquisition last year of at least some of competitor Office Depot’s business, but as of this writing no deal had been reached.

All revenue figures shown in $millions