News January 02, 2026
BEL Promo Adds Alex Moltz as Strategic Sales Manager
Moltz will focus on Miami-based BEL Promo’s top accounts in his new role.
Key Takeaways
• Miami-based BEL Promo (asi/39552) has appointed Alex Moltz as strategic sales manager.
• With over a decade of promo industry experience from his previous role at Shelbyville Pencil Company/Shepenco (asi/86850), Moltz will oversee top accounts and focus on strengthening partnerships and service for key customers in his new role at BEL Promo.
Miami-based BEL Promo (asi/39552) has hired Alex Moltz as its new strategic sales manager.
Moltz will be responsible for BEL Promo’s top accounts and key customers, with a focus on building partnerships and elevating service.
Alex Moltz, BEL Promo (asi/39552)
“Alex is an exceptional addition to our leadership team and reflects our continued investment in the highest level of service for our distributor partners,” said Susan Lewandowski, managing director of BEL Promo and a member of Counselor’s Power 50 list of the most influential people in promo. “I’ve known Alex for many years and have seen firsthand the value he brings through strong relationships, trust and a deep understanding of the industry. His ability to connect, collaborate and drive results makes him a natural fit for this role.”
Prior to joining BEL Promo, Moltz served as the director of marketing for Counselor’s 2022 Supplier Family Business of the Year Shelbyville Pencil Company/Shepenco (asi/86850) for over a decade. He also runs COLD as ICE House, a mobile refrigeration and ice distributor in middle Tennessee, with his family.
“I’ve admired BEL Promo and their dedication to serving distributors in the industry,” Moltz said. “It’s truly an honor to be part of this amazing company.”