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Strategy

EverythingBranded Partners With Sow Easy
EverythingBranded Partners With Sow Easy
Promogram

The distributor will offer the popular U.K.-based promotional plant products to the Nor...

China Eases Zero-COVID: What Does It Mean for Promo?
China Eases Zero-COVID: What Does It Mean for Promo?
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Industry executives welcomed steps to scale back draconian virus-driven societal restri...

The Crookery Continues: More Scams Aimed at Distributors Reported

A nefarious actor posing as a buyer for an...


Q&A: How Technology Can Streamline Orders

Dave Kneram, vice president of information...


5 Tips for Attracting – and Retaining – Boomerang Employees

Though some executives are skeptical of a ...

Dorfman Named President of Galaxy Balloons; Brizz to Retire
Dorfman Named President of Galaxy Balloons; Brizz to Retire
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The industry veteran is taking over for founder/president Terry Brizz, a well-known exe...

Exclusive Canada Ad Impressions Data on Polos, T-Shirts and Umbrellas
Exclusive Canada Ad Impressions Data on Polos, T-Shirts and Umbrellas
Promogram Canada

Each is a recurrent favorite among consumers, and logoed versions are likely to be kept...

Episode 119: ASI Intern Update
Episode 119: ASI Intern Update

To be a journalist in the 21st century, you must wear many hats. There's reporting...

VF Corp. Searching for a New CEO
VF Corp. Searching for a New CEO
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There’s an interim top executive in place following former CEO Steve Rendle’s immediate...

Get Ready to Inspire™ in 2023 With Next Level Apparel

A new year means new opportunities to...


Countdown to New Year's With Next Level Apparel Collections

A new year is right around the corner...


2022 Key Takeaways: Prepare Your Sales Strategies for the New Year

Are you ready for 2023? If not, you're...

PopSockets + Promo: How To Sell This Trendy Tech Favorite

Did you know beloved retail brand...


4 Ways to Make Pantone’s Color of the Year Work

Viva Magenta, a “nuanced crimson red tone,...


Promotions Planner: Educate & Appreciate

Start presenting ideas to clients for camp...

Congress Acts To Prevent Economy-Crippling Rail Strike
Congress Acts To Prevent Economy-Crippling Rail Strike
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The Senate and House have approved legislation that will impose a contract the Biden ad...

Wear More Chicken: Chick-fil-A Debuts First-Ever Merch Line
Wear More Chicken: Chick-fil-A Debuts First-Ever Merch Line
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The Chick-fil-A Originals Collection is inspired by the menu items that make its food s...

A Deep-Dive on the State of Promo With Jeremy Lott
A Deep-Dive on the State of Promo With Jeremy Lott

The way Jeremy Lott sees it, the long-term prognosis for promo is exceptionally...

COVID Restrictions, Civil Unrest in China Stoke Supply Chain Concern
COVID Restrictions, Civil Unrest in China Stoke Supply Chain Concern
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However, promo products suppliers say they have not been affected and aren’t, as yet, w...

5 Tips for Getting to the Close
5 Tips for Getting to the Close
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Here are five practices for expediting the process and bringing in more sales.

The Branded Tee That Gets You Breakfast for a Year
The Branded Tee That Gets You Breakfast for a Year
Web Exclusive

Denny’s is selling a branded T-shirt for $5.99 that will serve as a breakfast subscript...