Strategy

Power Summit 2020: Promo CEOs Discuss Pandemic

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Jo-an Lantz went one on one with Tim Andrews in this candid interview about running Gei...

4 Business Costs to Cut During COVID-19

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Also, three areas you should maintain investment in.

AIM Smarter Hosts ‘Q4 Comeback’ Event

The virtual forum focused on rebounding sa...

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Power Summit 2020: Achieve Success During Challenging Times

In his keynote speech, entrepreneur Peter ...

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Power Summit 2020: Surviving a Business Crisis

Derek Block has overcome cancer, the near ...

3M Faces Countersuit in PPE Fraud Court Battle

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AIME USA has filed the suit against the parent company of Top 40 promo supplier 3M/Prom...

Promo Distributor Sales Drop 24.8% in Q3

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The year-on-year decline was nonetheless an improvement from the previous quarter, and ...

2020 Gift Guide: Retail-Inspired Promos That Impress

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End-of-year gifts and incentives make up a huge portion of distributor revenue....

ASB Holds 'Thriving in 20' Event

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The initiative enabled associates with the Top 40 distributor to meet for 20-minute vir...

How to Submit a Successful RFP

Keep your sales funnel full with these fiv...

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How to Manage Your Reputation Over Social Media

Five practical tips for protecting your br...

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Secure Sales & Sanitize Anywhere With UV-C Light Promos

Germ prevention is the #1 concern for...

Fred Segal Collection Benefits Postal Service

The Los Angeles clothier has launched a li...

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Choose a Winner of #PromoOnTheGo Campaign

ASI Show’s intrepid mascot traveled across...

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Holiday Forecast: How to Create & Sell Cost-Effective Gift Sets

The end-of-year holidays are quickly...

The Decisive Distributor Guide to Survive and Thrive in Today’s Climate

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As our industry (and the world) is in flux, we're all looking for guidance on how to...

Zoom Now Offers Virtual Event Hosting

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That could lead to new opportunities for promotional product companies.

Google Launches New ‘Insights’ for Businesses

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It could be a boon for promo companies looking to get an edge on the competition. Zazzl...

Jockey Factory Partner Accused of Worker Abuses

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An apparel industry watchdog group is investigating. Some Jockey products are sold in p...

New Study Shows Effectiveness of Neck Gaiters

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Researchers out of the University of Georgia followed up on a Duke mask study, noting t...

Case Study: One-In-A-Million Mask Order

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Thanks to an agile pivot to selling personal protective equipment, promo products pro M...