TIM ANDREWS BLOG
Thoughts and opinions on the advertising specialty industry
Are You Ready For Some Football (Products)?
Wednesday October 5, 2011 | Filed under:
Whether you’re betting on the Packers or the Bears, the Tarheels or the Cardinals, chances are you’re gearing up for some kind of NFL or college football party this season. Knowing...
What’s In Your Bag?
Monday September 19, 2011 | Filed under:
Once again our industry is tapping into a growing worldwide trend by capitalizing on the plastic bag bans enacted in states as diverse as Alaska, California and North Carolina, and...
Stitches Named Magazine of the Year
Tuesday August 9, 2011 | Filed under:
Last week, I was back in the Windy City for the second time in two weeks (ASI Chicago was indeed just two short weeks ago) with ASI Editor-in-Chief Melinda Ligos to attend the Amer...
ASI Spreads the News
Wednesday April 27, 2011 | Filed under:
If you were in Times Square recently, you could have looked up at one of the world’s largest digital signs and seen a 32-foot-tall ad for promo products. The ad featured a planter ...
Better Navigation of Tricky Compliance
Wednesday February 9, 2011 | Filed under:
We all know how challenging it is to navigate through ever-changing product-safety compliance regulations. With escalating concern for product safety and compliance in our industry...
Move Over, Disney World
Tuesday August 30, 2011 | Filed under:
If you enjoy lists, there’s one to fit every bill – from Best Films and Best Restaurants all the way to Best Lunchboxes and Best Blogs. But one of the most prestigious for our indu...
Let the Rebound Begin
Tuesday January 25, 2011 | Filed under:
We announced some great news for the industry at our show in Orlando this week: According to an ASI study, the ad specialty industry began its recovery in earnest in 2010, increasi...
ASI’s Grade A Day for Education
Monday January 24, 2011 | Filed under:
We just enjoyed a milestone day in ASI’s education program. Monday, we “pinned” the first graduates of the Advertising Specialty Institute Certification Program and awarded them th...
Enjoying a Hot Time in Orlando
Monday January 24, 2011 | Filed under:
The ASI Show Orlando is off to a dynamic start. Sunday, show-goers took advantage of a bustling Education Day featuring more than 60 sessions, and last night we celebrated the 2011...
Editorial Reigns Supreme
Friday January 21, 2011 | Filed under:
If you were within earshot of ASI’s editorial office this week you would have heard an awful lot of whooping and hollering. We’ve received word that three of our magazines are fina...
NYC Show Ends on High Note
Thursday March 24, 2011 | Filed under:
ASI just wrapped its New York City trade show and I’m pleased to announce an increase in distributor firms of 4% over last year.Like an army of dedicated mail carriers, 2,400 distr...
Green Going Gangbusters
Wednesday March 23, 2011 | Filed under:
Before the economy took a nosedive, green products were all the rage. Now, their value and appeal is rising anew.ASI’s Green Catalog, on sale now, goes so far as to include tips, k...
Go for the Green
Thursday March 17, 2011 | Filed under:
Test your St. Pat’s Day knowledge: What color was originally associated with the patron saint of Ireland? If you guessed blue, you’d be right. Today, of course, we brighten Irish-t...
Virtually a Snap
Thursday March 10, 2011 | Filed under:
Our March Virtual Trade Show attracted 1,700 attendees, no doubt drawn by the ease of networking from the comfort of home or office. We did get one “complaint,” but it’s one we’d g...
Ready, Set, Research
Monday March 7, 2011 | Filed under:
Each year, ASI conducts the most comprehensive and important research about our industry to create the Counselor State of the Industry report. But we can’t do it without you.All w...