Thursday May 21, 2009 | Filed under:
At a time when other shows are down, ASI is delivering. Our first industry virtual trade show took full advantage of the latest technologies and attracted over 2,000 distributors....
Tuesday May 19, 2009 | Filed under:
How many times have you gotten lousy service - but instead of confronting the owners, simply stopped giving them your business? As any successful business owner will tell you, feed...
Thursday May 14, 2009 | Filed under:
I attended an Advantages Roadshow in the world-class city of Toronto, along with our "True North" hosts, Fred and Leslie Oesen, and wanted to share some photos and information from...
Monday May 11, 2009 | Filed under:
Do you know what you are paying in credit card processing fees for your customer orders? I can tell you most distributors, suppliers and decorators significantly underestimate the ...
Tuesday May 5, 2009 | Filed under:
May 20 is a special date on the ASI calendar - our virtual trade show for the industry featuring Dard Products, Maple Ridge Farms, Prime Resources, and other top suppliers. This a...
Wednesday April 29, 2009 | Filed under:
While the headlines this week were about industry sales being off, we dug deeper to figure out what separated the winners from the losers.Of all the reasons we checked, here are tw...
Friday April 24, 2009 | Filed under:
Today we announced that first quarter 2009 sales were off 17.6%. And, in 2008, overall advertising specialty industry sales reached $19.8 billion, up 1.2 percent over 2007, as esti...
Monday April 27, 2009 | Filed under:
In today's fast-paced marketplace, 24x7 is the new 9-5. So it's no wonder online sales are growing at four times the rate of offline and businesses need to offer around-the-clock ...
Monday April 6, 2009 | Filed under:
If you advertise when everyone else stops marketing, your message is more likely to be noticed due to fewer ads in the market and your business is more likely to be remembered when...
Thursday April 2, 2009 | Filed under:
No matter what your personal situation, it's a guarantee somebody out there has it worse, which is why it's more important than ever to give.Right now, organizations like food bank...
Tuesday April 14, 2009 | Filed under:
I was recently asked by Recognition Review, published by the Awards and Recognition Association, about what research, trends and information awards and engraving professionals can ...
Friday March 27, 2009 | Filed under:
Counselor magazine just won its third Neal Award in a row for editorial excellence. The Neal Awards are considered to be the Pulitzer Prize of the business press and Counselor was ...
Monday March 23, 2009 | Filed under:
This is a time for making choices and suppliers are increasingly selecting Counselor and Advantages to get their message out.In fact, Counselor was ranked No. 1 in ad pages for 200...
Thursday March 19, 2009 | Filed under:
I'm posting this because an organization I'm involved with needs help.The Arts Council of Princeton (I'm on the board) moved into a wonderful new building a few months ago, assumin...
Wednesday March 18, 2009 | Filed under:
One thing that really makes my day is when I visit a website that's well-designed, easy to navigate, and provides useful information - which is why I'm delighted to announce ASI's ...