Another Super Shopping Solution

Monday November 12, 2012 | Filed under:

Powered by ESP, ASI’s latest online marketing tool – ESP Websites for Suppliers – provides one-stop branding, enabling suppliers to display all of their products on their own instantly-recognized site. I liken the ESP Websites platform to having an online business co-pilot at the ready, one that can help any sized company bolster sales and facilitate easy management of any business.

By providing suppliers with the same website and e-commerce services as our popular ESP Websites for distributors, we hope to further facilitate sales because, in the end, isn’t that what it’s all about?

Already, more than 370 ASI suppliers are going live with their ESP Website, which means faster, easier sales to distributors thanks to advanced features like virtual sample-enabled images and secure, distributor-only online shopping.

Other features include:

  • Improved merchandising. Each ESP Website for suppliers is optimized for showcasing more products at once. Each time the home page is refreshed, a new set of products is visible to potential distributor buyers.
  • World-class shopping engine. Employing the same Internet shopping engine used by Walmart and Crate & Barrel enables distributors to quickly, easily locate products.
  • Social media links. One-click connection to Facebook, Pinterest, Twitter and LinkedIn accounts allows distributors to share their favorite products.
  • Customizable content. Pick and choose the exact info most important to customers.
At ASI, member safety and security are number one considerations. So right from the get-go, we placed added emphasis on the end-buyer-safe design of our latest launch, making sure net pricing, shopping cart and supplier information would not be visible without a distributor logging in with his or her ESP credentials.

If you haven’t already checked it out, please preview ESP Websites™ for Suppliers by clicking here. And if you need any more information, contact your ASI account executive at 1 (800) 546-1350, or e-mail espadvertising@asicentral.com.

If you’re already on board, please let me know what you think by posting a comment or e-mailing me here. I’m also on Twitter, LinkedIn and YouTube.