With all the positive predictions regarding events this summer, businesses are already gearing up with giveaways and promotional tools to make their first in-person events truly shine. Health and wellness events in particular will be all the rage in the summer of 2021, so we decided to compile our top four must-have products related to health and wellness events:

• Wellness Kits: These multi-product packages have increased in popularity over the course of the pandemic and have shown no signs of going anywhere. In-person events will still be instituting precautions, so it’s a good idea to send event attendees a kit that includes a logoed face mask, a bottle of hand sanitizer and a package of wipes.
• Bath Bomb Box Gift Sets: Self-care is more than just a trend these days, and there’s nothing that will show appreciation for event attendees like a luxury set of bath bombs. Plus, you can pick bombs in your event colors to match the logo on the packaging.
• Notebooks & Journals: Journaling is not only an activity to pass the time – it has also been proven to reduce stress, anxiety and depression. High-end leather journals make great giveaways for smaller events, whereas spiral-bound cardboard notebooks can have the same effect when given away to a larger attendee base. Hint: Make them personalized for a real slam dunk giveaway product.
• Apparel: We all know it and we all love it. Including a trendy logoed wearable as a giveaway product or thank-you gift is always going to be a win.

Still need more product ideas? Check out our Idea Center on ESP.

Now that you have a few products to pitch, let’s talk markets to target. Now is a great time to start gathering prospects and making a plan to reach them in an effective way. Consider starting out with an introductory email with a casual tone (not too salesy!). Set up meetings for April and be sure to have samples in hand or virtual sample images to show your prospective clients. Here are a few examples of businesses in your area that may need your help with summer health and wellness events:

1. Doctors’ Offices
2. Dentists’ Offices
3. Hospitals
4. Yoga Studios
5. Physical Therapy Centers
6. Addiction Centers
7. Mental Health Centers
8. Meditation Centers
9. Local Outdoor Activity Groups
10. Nonprofits

Need help with your summer sales plan? Remember you can contact your ASI account representative for help at any time!