Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.

SRG

(asi/84592)

SRG, which increased revenue by 2.6%, has its sights set on an expanded presence across the U.S. and Canada by offering a “best-in-class” customer experience backed by premium products, says CMO Guy Malk. Among the retailers the Illinois-based supplier has partnered with recently are Citizen, Bulova, Swarovski, Rollink and Satechi. SRG also became the exclusive provider of All American Writing Instruments to the industry and rebranded its custom overseas sourcing division from Promobilia to SRG Global.

50,000
live SKUs on its website

Now in its 26th year of business, the company launched PitchPro, a presentation-building platform. “Our focus is on leveraging high-tech automation to grow smarter without losing our competitive edge,” says Malk. “Meanwhile, navigating a shifting global landscape, including market uncertainty and evolving tariffs, is a priority as we balance rapid scaling with new technology.”