Technology

Joe’s Promo Picks: Items for Popular Markets

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Check out these useful branded products suitable for sectors including pets, travel and...

ASI Fort Worth 2023: Leverage Free AI Tools to Boost Your Business

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During a keynote, marketing maven and early tech adopter Marki Lemons Ryhal shared how ...

  Episode 123: Get Over Your Fear of Public Speaking

Industry veteran and motivational...

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ASI Fort Worth 2023: 4 Surefire Ways to Build Business With Local Buyers

Attendees of an Education Day class learne...

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Results Are In: Promo Pros Prefer LinkedIn

If given only one social media platform to...

  Episode 122: Are Blogs Still Relevant?

When asked if blogs are a dying marketing tool, Shane Shirley, president at Shane...

4 Noteworthy Gadgets From CES 2023

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The Las Vegas tech trade show just wrapped up, with attendance much higher than last ye...

4 Social Media Trends for 2023

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As platforms continue to evolve, these are the trends promo pros should be mindful of i...

  Episode 121: How I Got My Largest Sale in the Promo Industry

During 18 years in the promo industry, Nicole Campbell, president of Florida-based...

Top 10 of 2022: Promo Insiders & Social Angle Podcasts

ASI Media’s editors covered a slew of topi...

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Congress Considers Legislation That Would Ban TikTok

The proposal has implications for marketer...

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  Episode 120: How Distributors & Suppliers Can Leverage Social Media at Trade Shows

Promo industry trade shows and social...

  Episode 119: ASI Intern Update

To be a journalist in the 21st century,...

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5 Tips for Getting to the Close

Here are five practices for expediting the...

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This ‘Personalized’ LinkedIn Message Left Me Cold

Social media is a powerful tool for prospe...

  Episode 118: Discussing the Hirsch Rebrand

Gold Bond, BAMKO, Nadel, Zipline. When it comes to rebranding, 2022 has sure been a...

6 Ways to Re-Engage With Prospects

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As the new year approaches, now is the time to warm up prospective accounts that have g...

Case Study: Finance (and Merch) for All

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Investing firm Robinhood invited the public to help celebrate its recent IPO and enlist...

Trends & Insights From Promotions East

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Sustainability and outdoor products were among the hot items on the show floor in Atlan...

  Episode 117: Social Media and Mental Health

According to the Pew Research Center, 69% of adults in the U.S. use social media. And...

  Episode 116: Interview With Max Berg of Eliqs

"Why can't I put my face on a beer?"  This simple question, pondered over a couple...